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Frase - Free AI Tool

Frase

AI tool that helps you research, write, and optimize high-quality SEO content.

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Paid
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What is Frase?
Frase is an SEO and content operating system designed for AI-driven search. It functions by analyzing search engine result pages to identify actionable content gaps and keyword opportunities. Its architecture includes a Site Auditor that crawls a website, scores pages for SEO and AI readiness, and ranks fixes by impact. The AI Visibility feature tracks brand citations across engines like ChatGPT, Gemini, and Perplexity. Content is researched and drafted in a specific brand voice, with direct publishing integrations for content management systems including WordPress, Webflow, Sanity, and Wix. The platform is built for content marketers and SEO teams. A typical workflow involves researching topics, generating briefs from SERP analysis, and drafting articles with real-time SEO and GEO scores for improvement. Its Content Guard feature automates monitoring by catching pages with declining rank and drafting revisions for approval. Agencies can use client-ready reports and content repurposing tools, while enterprise plans add a white-label portal, custom domain, and SSO/SAML support for secure client management.
Key Benefits & Features
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Site Auditor: crawls your site, scores each page for SEO and AI readiness, and ranks fixes by impact.
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AI Visibility: tracks where AI engines cite you across ChatGPT, Perplexity, Claude, Gemini, and Google AI.
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Content Guard: catches pages losing rank or traffic, drafts revisions, and waits for approval.
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Frase Answers: a conversational widget that answers visitors from your content with citations and captures real questions.
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Research and drafting in your brand voice, with images.
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Publishing to WordPress, Webflow, Sanity, Wix, or FraseCMS.
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SEO and GEO scores for drafts, with suggestions for improvement.
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Content calendar and internal linking suggestions (Professional plan).
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AI crawler monitoring (Professional plan).
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Client-ready reports and repurposing content (Scale plan).
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White-label reports, branded client portal, custom domain, SSO/SAML, dedicated account manager, SLA (Enterprise).
Frase Pricing
Pricing modelFreemium
Starting price$49 / Monthly
Free planYes
Free trialAvailable
BillingMonthly / Annual

Detailed Pricing Info

Starter: $39/mo billed yearly ($49 month-to-month), 1 seat, 1 site, 10 articles and 50 audit pages per month, Content Guard watches 3 pages. Professional: $103/mo billed yearly ($129 month-to-month), 3 seats, 5 sites, 40 articles and 250 audit pages per month, Content Guard watches 15 pages, extra seats $29/mo. Scale: $239/mo billed yearly ($299 month-to-month), 5 seats, up to 10 domains, 100 articles and 1,000 audit pages per month, Content Guard watches 50 pages, extra seats $29/mo. Enterprise: custom pricing, custom seats and domains, white-label, SSO/SAML, dedicated account manager, SLA. All plans include a 7-day free trial, no credit card required. Prices in USD.
Pros & Cons of Frase
Pros
  • Generates comprehensive content briefs by analyzing top-ranking search results for a target keyword.
  • Scores content in real-time against competitors, providing a checklist of topics to improve topical coverage.
  • Integrates with Google Docs and WordPress, allowing content optimization directly within existing writing workflows.
Cons
  • The AI writer can produce generic or repetitive content that requires significant human editing and fact-checking.
  • Monthly plans are limited by the number of documents you can create or optimize.
Frequently Asked Questions

What is Frase?

Frase is a content operating system for AI search that runs SEO and AI search end to end: audit, research, writing, publishing, hosting. It helps you rank on Google and get cited by AI.

How does Frase help with AI citations?

Frase tracks AI visibility across ChatGPT, Perplexity, Claude, Gemini, and Google AI, and optimizes content to be cited by these engines.

Can I publish to my own CMS?

Yes, Frase publishes to WordPress, Webflow, Sanity, Wix, or you can host on FraseCMS.

What is Content Guard?

Content Guard catches pages losing rank or traffic on Google, drafts the revision, and waits for your approval.

Is there a free trial?

Yes, Frase offers a 7-day free trial with no credit card required.
Classification

Main Categories

seo

Related Topics

#seo
#ai-tool
#2026
#frase
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Categoryseo
Pricing ModelPaid
Global RatingNo reviews yet
Free Plan AvailableNo
Last Updated10/13/2026
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